Updated: Nov 25, 2019
As many of you may know I was born and raised in Asia, more specifically India. I was recently in India and was reminded once again just how obsessed the nation is with fair skin and lean bodies. Everywhere you turn there are ads for skin whitening creams and weight loss products. Growing up in India I always felt like I was not good enough. I was constantly being told I was too fat, too loud, and too ambitious! Being myself felt criminal!
For decades I struggled with low self-esteem because I was not the quiet reserved, skinny, quiet girl that everyone wanted me to be. What first started as a change in taste from big women to skinny women has been corrupted by modern capitalism. As a society, we have become more insecure than ever because our emotions have been commercialized by big corporations who tell us we are not good enough - that we need to be skinnier, less hairy, and smell better in order to be happy. Ad campaigns make us more and more insecure and then sell us products to help us overcome the insecurities they have created.